Since the launch of OpenAI’s ChatGPT, there’s been significant disruption in the AI space with marketers racing to understand how to best utilize Generative AI but also what it means for how their customers discover information and solve their daily needs online. Now, SearchGPT represents OpenAI’s direct competitive offering to Google and other traditional search engines. SearchGPT is an AI-powered search engine designed to provide users with fast, timely answers and relevant sources….
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